Saturday, January 23, 2016

Sony buying Toshiba s image sensor business future did not match

Sony buying Toshiba's image sensor business future did not match

  Sony is not the most successful smartphone manufacturers, but it's image sensor business do wind and water, is wonderful. Apple, Samsung and many other mobile phone manufacturers use Sony image sensor.

  In the year 2014, sold the world's first Sony sensor, exclusive 40% of the total share, and has received praise from all walks of life, DxO is among the best tests. Vans waffle iPhone case

  The second quarter of this year, Sony equipment operations contribute about 11% revenue for the company, profit of 30.3 billion yen (about US $ 250 million), mainly due to the growth of smartphone makers demand.

  The future, Sony image sensor business will be stronger. Latest news, Toshiba is about to transfer a business deal with Sony, Toshiba to Sony's image sensor business proposed to be sold, to serve as the company's Chief Executive, Muromachi Masashi (Masashi Muromachi) promulgated by the previous part of the restructuring plan.

  This year after a $ 1.3 billion profit by fiscal 2008/09 a hoax of exposure, Toshiba initiated changes to sell Sony image sensor business is part of a restructuring reform plan. Vans waffle

  Because the image sensor business can bring more profits, so extra attention by Sony.

  In July this year has reported that Sony would raise nearly $ 4 billion, for sensor research and development and production, while reducing investment in consumer electronics products.

  Not only that, Sony has also said 220 employees game master chip development sectors transferred to the image sensor and the other business sectors. This is Sony's focus on sensors, entertainment as well as business, part of a plan to reduce dependence on consumer electronics business.

  As a leading supplier of core camera parts, Sony has recently been expanding capacity. Sony officials said latest investment will allow its 87,000 sensors available per month by next September, is currently able to supply 60,000 a month.

  Sony recently announced that it will put the sensors operational independence, the newly set up a company called "Sony Semiconductor Solutions Corporation," the company continued to develop. The company began operations in April next year, by the current Sony Senior Vice President and Division second Terushi Shimizu led.

  Sony said the sensors business out of sensor operation greater autonomy will further enhance the sector's competitiveness in the market. Major competitors including Samsung and Sony sensor business unit OmniVisionTechnologies.

  Sony, in addition to the image sensor is used outside of the phone, as the car began to use more and more sensors, Sony also plans the sensor product promotion to automotive-related products.

  In February this year, Sony's growth prospects, investment priority to restructure the business, split into three. Sony's top priority to the development of the business is the image sensor, video games, movies and music, followed by cameras, video and audio equipment business;, smart-phones and television business is the most important.

[Article correction]

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Tags: Science and technology

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